|Posted by Justin Version on December 16, 2013 at 6:00 AM||comments (0)|
Have you ever tailored your own suit to save a quick buck? No? That’s because you would be crazy to stitch up an article of clothing worth hundreds of dollars. Furthermore, not using a tailor at all would be just as irresponsible of a decision; that department store jacket with too-long arms and a saggy back will never look as sharp as one that is custom-fit. Just as that suit is how you present yourself in meetings with possible investors; your website is how you present your company and brand to the public. Designing a website without any experience or using a cookie-cutter template will never suffice for representing your business on the internet.
Professionals lay the foundation for your home, represent your business in legal matters, repair your car, and provide childcare for your family. Perhaps you have the ability to do these services for yourself, but you are simply too busy. Or maybe you lack the necessary skills, and you hire professionals to compensate for that. Either way, you rely on professional services to provide skills and expertise in the matters most important to you. Web design is no different from these services because only the professionals can provide the quality service necessary to properly brand your website.
|Posted by Justin Version on December 4, 2013 at 1:55 AM||comments (0)|
The Changes in Consumer Behavior Caused By Higher Fuel Prices and Cheaper Mobile Devices
The past few years have seen climbing fuel prices cause consumers to tighten budgets and adapt spending habits. For some, this means spending less. But for many others, it means spending differently. Businesses need to be aware of these changes in consumer behavior in order to successfully adapt their marketing strategies to maintain their relationship with customers.
Consumers have cited fuel and energy prices as top factors in budget planning and spending decisions. As higher gas prices make each trip more and more expensive, consumers are finding creative ways to limit their trip to the pump. These include consolidating shopping trips and cutting back on unnecessary outings. As people turn to the online marketplace more than ever, Internet marketing has become a crucial component of a businesses’ overall marketing solution.
|Posted by Justin Version on June 18, 2013 at 12:40 AM||comments (0)|
The Internet is home to millions of websites. This means, you have millions of websites that could become your competition. It is imperative when you take the leap to design your own website, you know what you're doing and how you're doing it. Website design is no easy task, especially if you're not an expert web designer. This article will discuss some solid advice that anyone can use, including you, to ensure your web design is appropriate for your audience!
1. Know your Audience
It is quite surprising to mention that most web designers don't know who their targeted audience is. When asked, most web designers respond to this question by stating, "everyone!" Unfortunately, this is what serves as the ultimate setback in your web designs. Your website and designs can't cater to the needs of every individual. You need to figure out what age group, sex and group of people you feel would most benefit from your web design.
2. Have a Clean Design
Not everyone is an Internet guru, especially elderly people. You need to ensure that your website is designed in a clean and easy to navigate fashion. If people have to search your website to find what they are looking for, they will leave. Ask a friend to try your website's navigation. If it takes him or her more than a few seconds to find something, you really need to give your navigation more thought. Also keep in mind that if your website is for people from all walks of life, some people have poor vision. Don't make your layout hard on the eyes of anyone, young or old!
3. Get Interactive...
People love websites that interact with the visitor. To gain the interest of your audience, consider utilizing interactive features on your website such as videos. For example, if you are selling power tools, add video tutorials or customer reviews in video form. Any type of video can grab people's attention and keep them at your website a few minutes longer. Chances are, if you have grabbed their initial attention, you can keep them as a permanent visitor.
4... but make sure the features are relevant
In the previous paragraph, it was mentioned that your website should use interactive features. It is important to note that interactive features are not the same as flashing graphics or background music. It is a common pitfall of many websites when a song of choice comes playing in the background. Many web designers think that music in the background is fun. However, this is wrong! Imagine someone has their speakers turned on and some scary song comes blasting them awake at 10 PM. They will instantly "x" out of your site and not come back. The same can be said about flashing graphics. They eat away at bandwidth and are hard on the eyes.
5 Keep 'em coming back for more
The most important thing about a website is not to get visitors but to get visitors and keep them coming back. You need to provide a good reason for your visitors to keep coming back to your website. Most websites use contests, giveaways or tutorials as incentive to have visitors return often. Depending on what your website offers in terms of service or content, you can figure out which one works most in your favor.
6 Test, Test and Test again
Never let your website go live without test driving it first. Ask some friends to try it out on their laptops and smartphones. You need to ensure that your website displays on all web browsers and most smartphones and keep in mind the computer compatibility. If you designed your website using Windows 7, someone might still need the website to work on Windows XP. Screen size shouldn't be neglected either. Most laptops are widescreen; this makes it imperative that you use CSS to ensure your website fits a variety of screens.
Designing a website can be a lot of fun, but also time consuming. There are many things you need to keep in mind to ensure your website suits your needs. This article has discussed some ways to make your web design more appealing to your audience. Use what you have learned today for ultimate web design success!
Source: Ezinearticles.com ji
|Posted by Justin Version on January 4, 2013 at 10:45 AM||comments (0)|
A few decades ago, the consumers can see your ads when they turned on the TV, flip through a Newspaper, or open a Yellow book, which usually happened during breakfast, lunch, or after work hours. Today, the consumers can see your ads almost whenever they want. With a few clicks of the fingers on their mobile devices, the consumers can see your ads in seconds.
Better yet, Internet and digital graphic have given birth to a new form of ads that is much better than the traditional ads – which is called the “web site”. With the website, your ads do not have to conform to the dimension specified by the publishers. You can have any dimension you want and as many words/graphic as you would like on your website. In addition, the consumers can view your website 24/7 while you are able to modify or change your website contents whenever you want. This beneficial part is just a small function the website offers. There are many other important things website can do for you and your business.
With the majority of consumers using the Internet for information they need, position your business online with a website is the most cost-effective promotion you will ever invest in. For affordable web design cost, you should look for web design companies that are willing to list their web design price right on the websites. These companies often price fairly and it also allows you to compare prices among different web design companies without filling out a request form and have to wait for days (if not weeks) for a web design quote to come.
|Posted by Justin Version on December 20, 2012 at 8:55 AM||comments (0)|
(articlesbase.com) Over 8% of the UK economy is currently contributed to via the internet. People want to shop at a time suitable to them, often without having to observe traditional shopping hours. Not only that, but with 52% of UK mobile phones now being smartphones, people can now also choose to shop via different technologies. An opportunity is there for those who embrace online selling.
Selling via the internet isn't a novelty, and it isn't new. The technology has matured and the benefits are not just for the buyers, but also for sellers. This article will cover just some of those benefits, giving you good reasons why you should 'properly' setup an eCommerce website, if you have not already.
We've already touched upon flexibility of 'how' and 'when' people can buy online. However the benefits go much further, and can help your business through tough times. For those businesses that roll-out a comprehensive eCommerce solution, and keep their eCommerce systems updated, they can provide features and confidence to their buyers, that could steal business from their competitors.
Some people choose to use limited eCommerce solutions, such as in the form of pasting static inflexible HTML shopping code into a page, that then links directly to a payment gateway. Whereas more people are choosing to use advanced solutions, that provide shopping carts 'fit for purpose' and features, that traditionally only organisations with deep pockets could implement.
Now for an affordable price you can setup an eCommerce website, that can provide features such as:
Ability to manage a shopping basket.
Able to apply coupon codes to products.
Easy to manage online stock levels.
Able to update products listings with little experience of the eCommerce solution.
Running an eCommerce website if you choose correctly, shouldn't leave an administrator's head spinning, but instead should allow the website team to easily manage their online shop.
When you back up a great eCommerce system with good design, Web Development York, images, FAQs and of course great sales copy, you can also potentially reduce costs. If people can easily migrate around your website, find answers to questions, add items to their shopping basket and make a payment, regardless of the time of day, then the benefits are there for all to see.
It is of course important that you use a responsive web design, to make sure that people using mobile phones and tablets, can also easily visit and buy from your eCommerce website. This unfortunately is an area that many website administrators are struggling with, especially if they are trying to use content management systems, not optimised for eCommerce.
As you can see it is not only important that you setup an eCommerce website, but do it properly. Otherwise it is just a wasted opportunity.
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